| As any business owner knows, no matter where | | | | A Strong Premise. It's said that everything under |
| you live it takes a great deal of knowledge, skill, | | | | the Sun has already been done. That being said, |
| and above all perseverance to get a new startup | | | | it's important to have a strong premise for your |
| business off the ground. Every year many new | | | | business that either improves upon an existing |
| businesses achieve great success, and every year | | | | service or market, or paves the way for a new |
| many fail. Some successful business owners have | | | | one. Stay one step ahead of the competition by |
| MBAs and teams of top employees, while others | | | | starting out ten steps ahead with a strong |
| rely on their life experience and intuition to | | | | premise. |
| succeed. What any rural business owner will agree | | | | High Speed Internet. Today the vast majority of |
| on, however, is that in an increasingly globalized, | | | | communication in the business world is done |
| corporate world it is growing increasingly hard to | | | | electronically whether by email, video conference |
| compete. Businesses run in the big cities are not | | | | call or file transfer. Any time you have to send |
| so slowly seeping into the framework of small | | | | large amounts of information fast, you will |
| town America and stiffening competition. Relying | | | | definitely need a broadband connection. The |
| on local loyalty can only go so far in an economy | | | | problem is that for many rural businesses only |
| where everyone is facing financial hardship. The | | | | dial-up is available. Terrestrial broadband providers |
| big corporations can often provide similar services | | | | like DSL and cable just don't plain don't reach |
| as a Mom & Pop business at competitive or lower | | | | everywhere on the map. There are solutions like |
| prices. The average consumer enjoys brand | | | | satellite internet that can solve your high speed |
| recognition, and the big names behind the bigger | | | | internet provider problem. Look into alternatives |
| companies. Any business owner that hopes to | | | | like high speed satellite broadband to keep up with |
| succeed will need to begin with the building blocks | | | | the competition. |
| of developing a successful rural business. | | | | |